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In the complex world of insurance, the mantra of “full disclosure” echoes loudly, and no one understands its importance better than Wayne Cooney, a seasoned insurance broker. With an unwavering commitment to his clients, Wayne emphasizes the critical nature of openness when it comes to their insurance needs.

Wayne Cooney positions himself as the go-to adviser for those navigating the intricate terrain of insurance. His clients attest to his accessibility, responsiveness, and ability to expedite results with an urgency that matches the dynamic nature of their needs. Wayne’s philosophy centres on the principle that full and honest disclosure is the linchpin of a successful insurance relationship, a belief underscored by recent real-life examples.

In one instance, clients faced the abrupt cancellation of their first home insurance due to the non-disclosure of recent criminal convictions. The red flag raised by this omission forced the unfortunate sale of their home. Similarly, a fraudulent claim for a lost phone unravelled when the phone company traced the device to the claimant’s own home during the insurer’s assessment, exposing the deceit.

Another poignant case involved a client struggling to secure insurance cover two years after a fraudulent vehicle claim. The repercussions of dishonesty in insurance dealings were palpable, with the client still grappling with the fallout. These stories serve as cautionary tales, highlighting the enduring consequences of failing to disclose crucial information.

Wayne Cooney’s key learnings from these cases are crystal clear. Clients must divulge everything when their go-to-adviser asks those pivotal questions. Changes in circumstances should prompt immediate communication with the adviser, as insurers have the means to scrutinize cover and claims history comprehensively. Honesty is not only the best policy but the only one that ensures a client’s peace of mind.

Insurers, Wayne insists, welcome queries when clients experience changes, as it allows for adjustments in coverage to reflect the evolving risk landscape. Non-disclosure, he emphasizes, is not only dishonest but can haunt clients for years, as insurers perceive it as a red flag with lasting costs. Wayne Cooney stands as a beacon, guiding clients through the insurance maze with integrity, transparency, and a commitment to their long-term security.

Do you need to take a look at your insurance coverage? Give Wayne Cooney your go-to insurance broker a call for a free quote or review today!

Contact Wayne Cooney

Cooney.wayne@gmail.com

021 347 640

www.waynecooneyinsurancebroker.co.nz

facebook.com/waynecooneyinsurancebroker

Contact Phillip Quay

Phillip@mediapa.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

facebook.com/nzbusinessconnect

As the holiday spirit sweeps across New Plymouth, Go Street, your go-to family-friendly restaurant, is thrilled to present an array of exciting activities and events to make this festive season unforgettable for the kids. Don’t miss out on a meal at Go Street while you are out exploring!

1. Goldilocks and the Three Bears at 4th Wall Theatre:

Kick off the holiday celebrations with a touch of theatrical magic. On Thursday, 14 December 2023, at 7:00 pm, join Goldilocks on a mysterious journey to uncover her past, encountering adventure, silly royalty, and a bear family on holiday.

2. Christmas Day Extravaganza at Novotel:

On Monday, 25 December 2023, from 11:00 am to 1:00 pm, Novotel New Plymouth Taranaki Hotel invites families to indulge in the fifth year of Christmas Day celebrations. Enjoy a full festive buffet with all the trimmings and none of the mess.

3. Extravaganza Fair Summer Tour at New Plymouth Raceway:

Roll up, roll up! On Saturday, 16 December, and Sunday, 17 December 2023, the Extravaganza Fair Summer Tour lands at New Plymouth Raceway from 9:00 am onwards. This community-centred event promises a weekend filled with music, shows, stalls, rides, and delectable food. With free entry for kids and a gold coin entry for adults, it’s a carnival experience for the whole family.

4. Dream11 Super Smash at Pukekura Park:

Get ready for a day of family-friendly fun at Pukekura Park on Friday, 29 December 2023, from 12:30 pm. Catch the excitement of the Dream11 Super Smash T20 doubleheader featuring Central Stags & Hinds. Let the kids chase the crazy mascot, The Stag, and enjoy the action-packed cricket along with gourmet food trucks, a coffee cart, and an ice cream van.

5. BNZ Breakers vs Melbourne United at TSB Stadium:

On Friday, 12 January 2024, at 7:30 pm, TSB Stadium hosts the high-energy clash between BNZ Breakers and Melbourne United. Don’t miss this thrilling basketball experience, perfect for a family night out. With seating and packages to suit everyone.

6. TSB Festival of Lights at Pukekura Park:

The highly anticipated TSB Festival of Lights will illuminate Pukekura Park from Saturday, December 16, to Sunday, January 21. This spectacular event, running throughout the summer holidays, promises enchanted evenings with illuminated gardens, captivating light displays, and live performances. Make sure to mark your calendars for this dazzling finale, creating magical memories for families as we bid adieu to the festive season in style.

As the curtain rises on this festive season, Go Street is delighted to host you for family-friendly eating in New Plymouth. Embrace the joy, laughter, and shared moments with your loved ones in New Plymouth’s vibrant community.

Contact Go Street

Phone Line: 067590902

Email: Contact@gostreet.co.nz

Website: www.gostreet.co.nz

Contact Phillip Quay

Phillip@mediapa.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

facebook.com/nzbusinessconnect

Rua Resort, a charming boutique B & B in the Temple View neighbourhood of Hamilton, invites guests to explore the joyous spirit of the season with a curated list of five must-attend events happening in December.

1. The Amazing Dinosaur Discovery – Saturday, 2 – 17 December 2023

Embarking on a journey back in time, visitors can explore the prehistoric world of dinosaurs at “The Amazing Dinosaur Discovery,” located just a stone’s throw away from Rua Resort at the FMG Stadium. Over 30 lifelike dinosaurs, including the iconic Tyrannosaurus Rex, the majestic Brachiosaurus, and robotic raptors, await in this interactive experience. With 90-minute sessions and doors opening at designated times, it promises a thrilling adventure for attendees of all ages.

2. Bill Bailey – Thoughtifier – Monday, 4 December 2023 8pm

In a world dominated by machines, “Thoughtifier” offers a unique celebration of human thought. Led by the captivating Bill Bailey, this magical, musical mystery tour explores the history of human thought with whimsy and contemplation. Topics range from whales and biophilia to unrequited love, all amplified with music, providing a delightful journey through the quirks and wonders of our flawed humanity.

3. Sweet Caroline Tour: A Tribute to Neil Diamond – Saturday, 9 December 2023 8pm

Step back into the glory days of music with “The Sweet Caroline Tour,” a live tribute concert featuring a world-class international band. Rediscover well-loved classics like Sweet Caroline, Cherry Cherry, Red Red Wine, and more in this specially produced theatrical performance, bringing back the nostalgia of Neil Diamond’s timeless hits.

4. Waikato’s Christmas Market – Saturday, 9 December 2023 (9am – 4pm)

Embrace the festive spirit at Waikato’s Christmas market, located at the beautiful grounds of Claudelands. Featuring quality artisan goods, handcrafted gifts, fine art, skincare, wooden toys, leatherware, candles, and fresh food, the market showcases the talent of local enterprises. Held at the fabulous Barn, this festive market promises a magical and charming Christmas experience.

5. Christmas at the Cricket – 22nd December 2023 2pm

Join the Northern Brave for their first home fixture, where the excitement of cricket meets the joy of the holiday season. The Northern Brave will engage in back-to-back T20 action against the formidable Central Hinds and Stags all afternoon. This promises to be an extraordinary cricketing experience, marked by the spirit of celebration.

As Rua Resort reflects on a year filled with warmth, laughter, and discovery, in the picturesque Temple View neighbourhood of Hamilton, the team eagerly anticipates the adventures that the coming year holds. Rua Resort looks forward to welcoming guests into their charming B&B in the year ahead. Happy holidays!

Contact Rua Resort

(021) 617 003

(+64) 7 847 0407

ruaresort@gmail.com

https://www.ruaresort.com/

Contact Phillip Quay
phillip@mediapa.co.nz
0274 587 724
www.mediapa.co.nz
facebook.com/mediapa

New Zealand, a picturesque nation with a strong agricultural tradition and prominent soil scientist Gordon Rajendram Hamilton, is not immune to the global effects of climate change. The warming climate is bringing forth significant challenges to the country’s soils, affecting Soil fertility in New Zealand, but New Zealand is also demonstrating a commitment to innovative adaptations. Here, we explore the key challenges and adaptation strategies in point form, emphasizing Soil fertility, Fertilisation, and the Importance of soil health:

Challenges: 

Soil Erosion and Farm profitability: More frequent and intense extreme weather events, such as heavy rainfall, prolonged droughts, and severe storms, lead to soil erosion, disrupting agriculture and ecosystem stability, and impacting Farm profitability.

Microbial Disruption and Soil Health: Rising temperatures alter the distribution of soil microorganisms and the composition of organic matter, impacting nutrient cycling, soil fertility, and overall soil health, emphasizing the Importance of soil health and Soil fertility.

Carbon Loss and Inflation in New Zealand: Reduced soil carbon content due to climate change releases stored carbon back into the atmosphere, exacerbating the greenhouse effect and contributing to challenges related to Inflation in New Zealand and Recession.

Adaptations: 

Advanced Land Management and Farming Practices in New Zealand: Contour farming, cover cropping, and reforestation techniques prevent soil erosion, supporting agricultural systems and ecosystem health, contributing to Farming Practices in New Zealand and addressing Soil fertility.

Implementation of no-till farming and Soil health: Reduces soil disturbance, enhances soil moisture retention, and increases carbon storage, ultimately impacting Soil fertility and the Importance of soil health.

Innovative Agriculture and Farm profitability: Research and innovation focus on developing climate-resilient crops and pasture species that can thrive in changing conditions, addressing Farm profitability.

Drought-Resistant Species and Soil Health: Develop drought-resistant crops and pasture species to ensure food security in the face of shifting precipitation patterns, emphasizing the Importance of soil health and Fertilisation.

Low-Input Farming and Soil Health: Promote low-input farming systems to reduce the reliance on synthetic fertilizers and pesticides, improving soil health and reducing environmental impacts, impacting Fertilisation.

Sustainable Land Management and Farming Practices in New Zealand: Emphasis on sustainable land management practices that recognize the interconnection between soil health, food security, and environmental sustainability, contributing to Farming Practices in New Zealand and addressing Soil health.

Water Quality Preservation and Farm profitability: Implement strategies to counter sedimentation in rivers and lakes caused by soil erosion, ensuring water quality remains high, contributing to Farm profitability.

Education and Awareness and Soil Health: Increase public and farmer awareness about the importance of soil health and climate-resilient agricultural practices, underscoring the Importance of soil health and Soil fertility. New Zealand’s proactive approach to addressing the impact of climate change on its soils serves as an example for the world. By recognizing the challenges related to Soil health, Farm profitability, and Soil fertility, and embracing innovative adaptations, New Zealand strives to protect its fertile soils and iconic landscapes for future generations while mitigating the consequences of climate change.

Contact Dr. Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay

Phone: 0274 587 724

Email: phillip@mediapa.co.nz 

Website: https://mediapa.co.nz/ 

Facebook: facebook.com/mediapa

In a delightful turn of events, travellers planning their holiday journeys have reason to celebrate as State Highway 25A, the vital route connecting Kōpū to Hikuai, is set to reopen just in time for Christmas this year. This eagerly anticipated announcement comes as a relief for locals and visitors alike, ensuring smooth and efficient travel during the festive season. 1093 Tairua Whitianga Road will finally be seeing the usual traffic flow before cyclone Gabriel.

After months of dedicated efforts and extensive repairs, the New Zealand Transport Agency (NZTA) has completed the necessary upgrades and maintenance on State Highway 25A quicker than planned. The road, which had experienced disruptions due to Cyclone Gabriel earlier this year, is almost ready to welcome travellers back with open lanes and a renewed sense of accessibility.

For holidaymakers planning to explore the stunning Coromandel Peninsula or those heading to popular destinations like Pauanui or Tairua, the reopening of State Highway 25A is a timely gift. The scenic drive, known for its picturesque landscapes and charming roadside attractions, will once again be a seamless route for those embarking on Christmas adventures.

With the highway set to reopen, the farm at 1093 Tairua Whitianga Road is poised to experience a resurgence of interest and prosperity. The improved connectivity ensures that potential buyers, farmers, and agricultural enthusiasts can easily access the property, exploring its vast potential without the hindrance of detours or road closures.

As families plan their holiday travels and potential buyers explore the region, the farm at 1093 Tairua Whitianga Road becomes an attractive prospect, now seamlessly connected to the broader network of roads. The revival of State Highway 25A not only enhances the overall appeal of the property but also ensures that the surrounding communities and businesses thrive with increased accessibility.

As we approach the festive period, the news of State Highway 25A reopening serves as a reminder of the resilience of communities and the dedication of those working behind the scenes to ensure smooth transitions and connections. Whether you’re a local resident or a holiday adventurer, the road is now clear, inviting everyone to traverse its scenic path and make the most of this Christmas on the Coromandel Peninsula.

For those with a vision for agricultural prosperity, 1093 Tairua Whitianga Road is not just a property; it’s an opportunity to shape the future of New Zealand’s rural landscape.

For more information and a visual tour of the property, visit:

www.facebook.com/1093TairuaWhitiangaRoad

https://www.instagram.com/1093tairuawhitiangaroad/

https://www.linkedin.com/company/1093tairuawhitiangaroad/

https://drive.google.com/drive/folders/15dCPUXnaQtmqPW8fNH57koSpUVEzH56A?usp=drive_link

For inquiries, please contact Phillip Quay:

Email: Phillip@mediapa.co.nz

Mobile: 027 458 7724

Website: www.nzbusinessconnect.co.nz

Facebook: facebook.com/nzbusinessconnect

Since its inception in late 2021, NZ Business Connect has set out to bring new life to the social support community. NZ Business Connect is a powerful community that cultivates a unique opportunity for all members to find the answers they need in their work and personal lives. Not limited to any profession or industry, NZ Business Connect promotes diversity as one of its many points of difference.

NZ Business Connect is more than a traditional networking community. Rolling up their sleeves and helping members with precise insight into modern business challenges is what NZ Business Connect do. NZ Business Connect is business education and a foundation for any aspiring individual wanting to make a difference in their field of expertise.  

“NZ Business Connect is growing quickly, and I’m lucky to be a part of it. We’re seeing success stories poor out of this community. People come alive at the NZ Business Connect events.” – Joel Mounsey, NZ Business Connect.

Joel is the Communications Coordinator & Business Developer for NZ Business Connect. Joel is a young professional looking for new ways to push the status quo and create purposeful new ideas which help others in the community. Joel was quick to get on board the NZ Business Connect opportunity.

“I enjoyed working with Phil and his team, every day was a fresh experience full of value.” “Phil creates an exciting entrepreneurial work environment which is very unique and empowering.” – Joel Mounsey

Joel is driven to create and inspire, with everything he does. Joel looks to further his partnership with NZ Business Connect and offers marketing, communications, and leadership services to the NZ Business Connect community.

Joel graduated from the University of Waikato in 2021 with a bachelor’s degree specialising in marketing and public relations. 

“I want to pursue business and continue to grow my marketing experience in content creation, and storytelling and stay up to speed with the latest marketing technologies that help businesses maintain and build relationships.”

Joel created Lads Army; a men’s mental health support group with a group of like-minded mates whom all saw the desperate need for such a community. Lads Army has expanded to a supportive online community that holds meetings every fortnight. Lads Army looks to partner with NZ Business Connect as they aim to reach more individuals in need of this service.

Contact Phillip Quay

Phone: 0274 587 724

Email: phillip@mediapa.co.nz

Website: www.nzbusinessconnect.co.nz

In New Zealand’s urban areas, soil contamination has become an increasingly pressing concern due to industrial activities, historical land use, and urbanization. Contaminated soils pose risks to human health, the environment, and overall urban sustainability, affecting Soil fertility in New Zealand. However, New Zealand has been actively addressing this issue through a range of remediation efforts, underscoring the Importance of soil health and addressing the challenges of the Recession.

Challenges and Fertilisation: Urban soil contamination in New Zealand can be attributed to a variety of sources, including past industrial operations, landfills, and chemical spills, affecting Soil health and necessitating Fertilisation strategies. Contaminants such as heavy metals, hydrocarbons, pesticides, and industrial chemicals can persist in the soil for extended periods, posing health risks to residents and potentially impacting local ecosystems, further emphasizing the Importance of soil health.

Remediation Strategies and Farm Profitability: Site Assessment: The first step in addressing soil contamination is a thorough site assessment to determine the extent and nature of the pollution. Soil sampling and analysis are essential for identifying contaminants and their concentrations, ultimately impacting Farm profitability.

Removal and Disposal: In cases of severe contamination, the most effective method may be to remove the contaminated soil and dispose of it safely at designated facilities. This is often necessary for areas with high levels of pollutants, which can have an economic impact due to Inflation in New Zealand and the Recession.

Bioremediation and Farming Practices in New Zealand: For less severe contamination, bioremediation techniques are used. This involves the use of microorganisms or plants to break down or sequester contaminants. Phytoremediation, using plants to remove or degrade pollutants, is a promising approach and relates to Farming Practices in New Zealand.

Soil Amendments and Inflation in New Zealand: Adding soil amendments, such as organic matter, can help in immobilizing or degrading certain contaminants. The addition of organic material can improve soil structure and enhance its ability to retain moisture and nutrients, thus addressing concerns related to Inflation in New Zealand.

Engineered Barriers and Soil Fertility: In some cases, it’s more practical to contain the contaminated soil using barriers like impermeable liners or caps, isolating the polluted area from the surrounding environment and preserving Soil fertility.

Educational Initiatives and Gordon Rajendram Hamilton: Public awareness and education programs are vital in urban areas to promote responsible land use practices, pollution prevention, and the reporting of potential contamination, as advocated by Soil scientist Gordon Rajendram Hamilton.

Success Stories and Soil Fertility: New Zealand has witnessed several successful soil remediation efforts in its urban areas, contributing to Soil fertility:

Kiwibank Stadium, Dunedin: This site was successfully remediated from its historical use as a gasworks and is now a major sports and entertainment venue. Wynyard Quarter, Auckland: The redevelopment of this former industrial area involved significant soil remediation efforts, making way for a vibrant waterfront community, and impacting Soil fertility. Rehua Marae, Christchurch: The contaminated site was transformed into a community hub following comprehensive remediation efforts, contributing to Soil fertility.

New Zealand’s urban soil contamination issues are met with a combination of regulatory oversight, scientific research, and community engagement, ultimately addressing the challenges of Recession and Inflation in New Zealand. The ongoing commitment to identifying, remediating, and preventing soil contamination in urban areas is essential for the health and sustainability of New Zealand’s cities and their residents while underscoring the Importance of soil health and Soil fertility in New Zealand.

Contact Dr Gordon Rajendram

Phone: 021 466077

Email: rajendram@xtra.co.nz

Website: www.gordonrajendramsoilscientist.co.nz

Facebook: www.facebook.com/GordonRajendramSoilScientist

Contact Phillip Quay

Phone: 0274 587 724

Email: phillip@mediapa.co.nz 

Website: https://mediapa.co.nz/ 

Facebook: facebook.com/mediapa

Nestled in the heart of New Plymouth, Go Street, a vibrant restaurant and bar, eagerly awaits the annual spectacle that is the TSB Festival of Lights. As the festival unfolds, the city transforms into a dazzling canvas of light, sound, and creativity, drawing patrons from all corners of Taranaki and beyond. For six weeks, from the 16^th of December to the 21^st of January, the TSB Festival of Lights casts its enchanting glow over Pukekura Park, and Go Street becomes a front-row seat to the mesmerizing display.

For the team at Go Street, the festival is not just a visual feast but a boon for business. The influx of visitors seeking not only the radiant beauty of the illuminated park but also a place to unwind and savour delicious cuisine has become an integral part of their yearly rhythm. The festival acts as a beacon, beckoning families, friends, and couples alike to indulge in an evening of culinary delights after immersing themselves in the luminous wonders of Pukekura Park.

The economic impact is palpable, with the festival injecting over $5 million dollars into the local economy. As patrons spill out from the park, their faces aglow with the magic of the lights, Go Street becomes a hub of post-festival revelry. The chefs offer a culinary experience that complements the visual spectacle just moments away.

The TSB Festival of Lights caters to a diverse audience, with programs tailored for seniors and captivating children’s entertainment. This inclusivity fosters a sense of community, and Go Street, as a local establishment, takes pride in being part of this shared experience. Families gather, friends reunite, and strangers become acquaintances, all under the radiant umbrella of the festival.

As the lights dance and music fills the air, Go Street becomes not just a restaurant but a part of the larger tapestry that makes the TSB Festival of Lights a beacon of joy and togetherness. For the team at Go Street, it’s more than a festival; it’s a celebration of community, creativity, and shared delight in the simple yet profound beauty of light.

Contact Go Street

Phone: +64 6-759 0902

Email: contact@gostreet.co.nz

www.gostreet.co.nz

Facebook

Instagram

Contact Phillip Quay

Phillip@mediapa.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

facebook.com/nzbusinessconnect

The field of digital marketing is being driven by artificial intelligence (AI), which is changing how companies approach search engine optimisation (SEO). Staying ahead in the digital world in this age of excessive information needs more than just conventional SEO strategies. A new era has been brought about by AI’s capacity to handle enormous volumes of data, analyse user behaviour, and forecast trends. This article will discuss how AI is changing the world of SEO.

AI-Powered Content Generation

The use of AI in content generation has one of the biggest effects on SEO. AI algorithms are now able to produce entertaining, relevant, and high-quality material at large scale. This capacity to generate enormous amounts of material without compromising quality has altered the rules for companies trying to keep up a strong online presence. Natural language processing (NLP) and machine learning are used by AI-powered content creation tools to comprehend user intent and create content that speaks to their requirements. This guarantees that the content is current and relevant while also saving time and effort.

Furthermore, through the analysis of keywords, search trends, and user behaviour, AI can optimise content for search engines. Businesses can use AI-driven solutions to find the most relevant keywords, track their performance, and modify their content strategies as necessary. Websites that take a proactive approach to SEO rank higher in search engine results pages (SERPs) and draw in more natural traffic. Essentially, AI helps companies to do one of the most important aspects of contemporary optimisation: provide the appropriate material to the right audience at the right time.

The Need for Professional Solutions

Although AI has made many parts of optimisation more accessible, expert solutions are still required due to the complexity and quick advancement of AI technologies. Businesses in Australia, particularly in busy cities, are realising that in order to fully utilise AI-driven SEO, they require the help of experts in digital marketing from Sydney and other metropolitan areas. A committed team of experts is needed to stay up to date with the most recent AI algorithms and tactics in the ever-changing field of SEO.

Due to its reputation as a centre of innovation and technology, Australia is home to a large number of online advertising specialists and organisations that specialise in using AI for optimisation. These professionals can develop custom tactics that meet the unique objectives of their businesses because they have extensive understanding of new technologies and procedures. These specialists are at the forefront of assisting organisations in achieving and maintaining online visibility, whether it be through content optimisation, UX improvement, or the application of predictive analytics.

Enhancing User Experience with AI-Driven Insights

User Experience (UX) has a major role in search engine results. Websites that provide users with a seamless and engaging experience are given priority by search engines like Google. AI is essential to UX optimisation since it offers insightful data on user behaviour and preferences. Artificial intelligence algorithms can detect areas on a website that want improvement, such as page load speeds, navigational problems, or content preferences, by analysing user interactions. Companies can improve the user-friendliness of their websites by making well-informed decisions using this data-driven strategy.

Additionally, chatbots and virtual assistants powered by AI have revolutionised customer service and interaction. These solutions can respond to user inquiries instantly, providing round-the-clock assistance and raising user happiness. AI-driven UX enhancements directly affect SEO performance since search engines are taking user engagement metrics like dwell time and bounce rate into account when determining ranking algorithms.

Personalisation and Predictive Analytics

In the realm of optimisation, artificial intelligence’s capacity to anticipate user behaviour and tailor user experiences has completely changed the game. AI is able to generate comprehensive user profiles with browsing patterns, preferences, and demographics by means of data analysis. Equipped with this data, companies may provide each user with customised offers, product recommendations, and content recommendations. This degree of customisation increases client loyalty and conversion rates in addition to improving user engagement.

Predictive analytics gives firms the ability to foresee future trends and user behaviour. AI algorithms can anticipate which keywords will perform best, which content subjects will acquire traction, and which marketing techniques will offer the most return on investment based on past data and current market conditions. Businesses are able to keep ahead of the competition and make proactive adjustments to their campaigns because of this foresight.

In summary, artificial intelligence has completely changed the optimisation environment by improving user experience, enabling customisation, and enabling predictive analytics. Organisations that use AI-powered SEO will be well-positioned to prosper in the fiercely competitive online marketplace as the landscape of digital marketing continues to change.

Phillip Quay

www.mediapa.co.nz

027 458 7724

phillip@mediapa.co.nz

facebook.com/mediapa