Archive: March 2024

By Fiona Stephen – Media Pa Travel Writer

– Geographical Diversity: New Zealand is renowned for its stunning landscapes, ranging from long, sandy beaches to lush rainforests and majestic mountains, including the Southern Alps. – Two Main Islands: It consists of two main landmasses, the North Island (Te Ika-a-Māui) and the South Island (Te Waipounamu), along with over 700 smaller islands. – Adventure Capital: Known as the “Adventure Capital of the World,” New Zealand offers numerous outdoor activities like bungee jumping, skydiving, hiking, and skiing. – Film Locations: The country’s diverse and picturesque landscapes have been used as locations for numerous films, notably “The Lord of the Rings” and “The Hobbit” trilogies.

Embark on a journey of luxury and tranquillity with three of New Zealand’s finest accommodation providers: Bethells Beach Cottages, Rua Resort, and Centennial House Taupo. Nestled amidst the breathtaking landscapes of this island nation, these luxurious retreats offer discerning travellers an opportunity to immerse themselves in the country’s natural beauty while enjoying unparalleled comfort and hospitality. New Zealand, renowned for its pristine beaches, lush forests, and majestic mountains, beckons visitors from around the globe to explore its diverse terrain and rich cultural heritage. From the snow-capped peaks of the Southern Alps to the pristine waters of Milford Sound, there’s no shortage of awe-inspiring landscapes to discover. Whether you’re seeking adventure in the great outdoors or a peaceful retreat amidst nature, New Zealand offers an unforgettable experience that will leave you enchanted and rejuvenated.

Bethell’s Beach Cottages:

Bethells Beach Cottages offer a tranquil retreat nestled in the rugged beauty of New Zealand’s West Coast,  40 minutes drive from Auckland’s CBD. These cottages provide a unique opportunity to immerse oneself in the breathtaking scenery that characterises the region, with the black iron sands of Bethells Beach, sublime sunsets and the iconic Tasman sea. The area, also known by its Māori name, Te Henga, is renowned for its dramatic landscapes, including vast dunes, wild surf, and stunning coastal walks, offering a perfect backdrop for a serene getaway.

The cottages themselves are designed to blend harmoniously with the natural surroundings, offering cosy, well-appointed accommodations that boast spectacular views of the Tasman Sea and the surrounding native bush. Whether you are seeking a romantic retreat or a base for outdoor
adventures, Bethells Beach Cottages provide a uniquely intimate experience with nature.

Guests can indulge in a variety of activities, from beach walks and surfing to simply relaxing and taking in the natural beauty of the area while soaking in the Scandinavian hot tub. The hospitality extends beyond mere lodging, with hosts often providing insights into the best local spots and hidden gems in the region. For those looking to escape the hustle and bustle of city life and experience the raw beauty of Auckland’s West Coast,
Bethells Beach Cottages offer an unparalleled experience.

Contact Bethells Beach Cottages

To book click on the website link. 
info@bethellsbeach.com
www.bethellsbeach.com

+64 9 810 9581

Things to do in Auckland:

• Sky Tower Observation Deck: Experience breathtaking views of Auckland from the tallest structure in the Southern Hemisphere.
• Waiheke Island: Enjoy wine tasting and explore beautiful beaches via a short ferry ride from Auckland.
• Auckland War Memorial Museum: Discover New Zealand’s history and cultural heritage in this iconic museum.
• Rangitoto Island: Hike to the summit of this volcanic island for stunning panoramic views of Auckland and the Hauraki Gulf.
• Auckland Zoo: Encounter New Zealand’s unique wildlife as well as exotic animals from around the world.
• Waitemata Harbour Cruises: Sail around the beautiful harbour, exploring the scenic coastline and iconic landmarks.

Rua Resort:

Nestled amidst the rolling hills and lush landscapes of New Zealand’s North Island, Rua Resort in Temple View, Hamilton, emerges as a sanctuary of luxury and cultural richness. This exclusive resort is a harmonious blend of sophistication and serenity, offering guests an unparalleled experience against the backdrop of New Zealand’s breathtaking natural beauty.

Architecturally, Rua Resort is a masterpiece, where the minimalist elegance of Japanese design intertwines with the rustic charm of Italian influences, creating an ambiance of unique cultural immersion. Each element, from the home cooked meals to the finely appointed interiors, reflects a commitment to excellence and an invitation to indulge in luxury.

Equipped with the latest amenities, the resort promises comfort and tranquility at every turn. Personalised service is the hallmark of Rua Resort, ensuring that every guest’s stay is tailored to their preferences, making each visit unforgettable.

Beyond its confines, Rua Resort offers easy access to some of New Zealand’s most famed attractions. From the mystical Waitomo Caves to the enchanting Hobbiton Movie Set, and the vibrant cityscape of Hamilton, the resort is an ideal base for exploration and adventure.

Rua Resort is not just a destination but a journey into the heart of New Zealand’s cultural and natural splendour, offering a retreat that encapsulates luxury, culture, and the serene beauty of the North Island.

Contact Rua Resort

(021) 617 003

(+64) 7 847 0407

ruaresort@gmail.com

www.ruaresort.com

Things to do in Hamilton:

• Hamilton Gardens: Explore the internationally acclaimed themed gardens, showcasing different civilizations and historical garden styles.
• Waikato River Cruises: Enjoy a leisurely cruise on New Zealand’s longest river, offering picturesque views and rich history.
• Waitomo Glowworm Caves: Experience the magic of glowworms on a boat tour through these ancient underground caves.
• Hobbiton Movie Set Tour: While based in Hamilton, take the opportunity to visit the nearby Hobbiton Movie Set.
• Hamilton Zoo: Discover a wide range of native and exotic animals in a conservation-focused setting.
• Waikato Museum: Engage with art, science, and history exhibitions that highlight the region’s heritage and culture.
• Raglan Beach: Take a short drive to Raglan for world-renowned surfing beaches and a laid-back coastal atmosphere.

Centennial House Taupo:

Centennial House in Taupo is a boutique gem nestled in a serene 5-acre park-like setting, where guests can meander through enchanting mature trees, private gardens, and captivating water features. This property is not just a place to stay; it’s an experience, offering guests the chance to uncover hidden treasures within its lush surroundings.

The heart of Centennial House is its light and airy kitchen, a haven for food enthusiasts, seamlessly connected to the main lounge and an inviting outdoor conservatory. These spaces provide a peaceful retreat for guests to relax and socialise, with a corporate setup available for business meetings, blending work with relaxation amidst stunning natural beauty.

Located conveniently opposite the Taupo Horse Racing Course and Taupo International Motorsport Park, Centennial House provides ample free parking, ideal for guests with trailers or boats. It is also a stone’s throw from the Taupo Golf Club and the renowned trout fishing waters of the Waitahanui River. Despite being a short distance from the lake, the property offers tranquil retreats with breathtaking views of Taupo’s natural landscapes.

The architecture and interior design of Centennial House marry modern and traditional elements, featuring spacious suites with floor-to-ceiling windows, private balconies, and luxurious bathrooms. For those keen to explore, the property’s prime location offers easy access to Taupo’s thermal parks, water activities, and hiking trails, making it a perfect base for an intimate and personalised experience of the region’s natural beauty.

Contact Centennial House:

021 912 743

info@centennialhousetaupo.co.nz

www.centennialhousetaupo.co.nz

Things to do in Taupo:

• Huka Falls: Witness the powerful and stunning Huka Falls, where the Waikato River narrows into a spectacular cascade.
• Lake Taupo Cruise: Embark on a scenic cruise on New Zealand’s largest lake, exploring its vast beauty and Maori rock carvings.
• Tongariro Alpine Crossing: Challenge yourself with a day hike across dramatic volcanic landscapes in the nearby Tongariro National Park.
• Skydiving Over Lake Taupo: For the thrill-seekers, experience skydiving with incredible views over Lake Taupo and the surrounding mountains.
• Geothermal Parks: Visit nearby geothermal wonders like Orakei Korako or Craters of the Moon to see boiling mud pools and geysers.
• Fishing on Lake Taupo: Try your hand at trout fishing in the crystal-clear waters of Lake Taupo, known for some of the best trout fishing in the world.
• Taupo Bungy: Take the leap with a bungy jump over the Waikato River, offering an adrenaline rush with stunning views.

Extending a warm invitation to its shores, New Zealand merges adventure, tranquillity, and cultural richness in a singular experience. The nation’s dedication to sustainability and the conservation of its natural and cultural heritage ensures that every visit is not only delightful but also contributes to the preservation of this unparalleled landscape for generations to come. New Zealand is not merely a destination with breathtaking landscapes and sumptuous accommodations; it is an invitation to a world where nature and culture blend seamlessly. Bethells Beach Cottages, Rua Resort, and Centennial House stand as pillars of New Zealand’s luxury accommodation sector, each providing a unique gateway to exploring this magnificent country.

Contact Media Pa

027 458 7724

phillip@mediapa.co.nz

www.mediapa.co.nz

Profile Fertilisers, a leader in sustainable nutrient management, brings to light the intricate balance required in fertiliser application, drawing on the expertise of Dr Gordon Rajendram. The focus is not just on the enhancement of soil fertility but also on the stewardship of the environment by mitigating nutrient leaching – a critical concern in contemporary agriculture.

In regions experiencing rainfall and drainage varying from 500 to 7000 mm annually, the leaching of nutrients, particularly anions like nitrates, is a substantial risk. Profile Fertilisers advocate for precision in the application of nutrients, aligning with the natural cycles and absorption capacities of crops. The economic repercussions of nutrient leaching, as detailed by Dr Rajendram, are profound. Sulphur can leach at rates of 40-70 kg/ha/year, equating to a financial loss of $28-$49/ha/year. Nitrogen, if not managed properly, can leach at rates that exponentially increase with higher application, leading to significant economic and environmental costs.

The leaching of calcium, equivalent to half a ton of lime, represents not only a cost of $13/ha/year but also a loss of potential soil amendment that could have contributed to crop productivity. Magnesium, sodium, and potassium are not immune to these losses, further underscoring the need for careful management.

Profile Fertilisers leverages Dr Rajendram’s research to implement strategies that reduce the environmental impact of farming. “Effective nutrient management is key to both economic efficiency and environmental stewardship,” Dr Rajendram advises. “By optimising fertiliser use, we can reduce leaching losses, saving both our resources and our rivers.”

Profile Fertilisers places a strong emphasis on soil testing, tailored fertiliser programmes, and innovative products that are environmentally friendly. By adopting these practices, farmers can maintain the delicate balance of nutrients in the soil, ensuring that they enrich their lands without compromising the health of the surrounding ecosystems.

Through strategic management and the utilisation of cutting-edge fertiliser technology, Profile Fertilisers is at the forefront of ensuring that agriculture remains both productive and sustainable for the future.

Contact Profile Fertilisers

Don Henderson: 021 643 698

donh@profilefert.co.nz

www.profilefert.co.nz

Contact Phillip Quay

phillip@mediapa.co.nz

027 458 7724

www.mediapa.co.nz

In New Zealand, the agricultural sector grapples with the dual challenges of maximising productivity and minimising environmental impact. Agraforum NZ, committed to sustainable farming practices, emphasises the importance of addressing nutrient leaching—a pressing issue with significant economic and environmental ramifications.

This leaching of anions, particularly nitrates, which also escort vital cations like calcium out of the soil, has been extensively studied by experts like Dr Gordon Rajendram. “Effective nutrient management is key to both economic efficiency and environmental stewardship,” Dr Rajendram advises. “By optimising fertiliser use, we can reduce leaching losses, saving both our resources and our rivers.”

According to Agraforum NZ, nutrient leaching is most acute during periods of high rainfall and drainage, which in New Zealand, can range from 500 to 7000 mm per year, peaking from April to October. Nutrients such as nitrogen, calcium, magnesium, sodium, and potassium, essential for plant growth, are lost from the soil profile, seeping into the water table and beyond the reach of pasture and crops.

The financial cost of leaching is non-negligible, with losses ranging from $28 to $209 per hectare annually for various nutrients. For the farming community, this signifies not only a loss of investment but also the potential for reduced yields.

Agraforum NZ advocates for a strategic approach to fertiliser application, one that aligns with Dr Rajendram’s recommendations. This includes employing soil tests to determine nutrient baselines, applying fertilisers in synchrony with plant uptake rates, and utilising innovative products that help reduce runoff.

Moreover, Agraforum NZ champions the education of farmers on the latest best practices to prevent nutrient leaching. They also promote the use of cover crops, reduced tillage, and buffer zones near waterways to further minimise nutrient runoff.

Agraforum NZ’s perspective is clear: prudent management of nutrients is not only essential for maintaining the long-term viability of New Zealand’s farming operations but also for preserving its waterways. The collective message is one of balance—between the demands of agricultural production and the imperative to safeguard natural resources for future generations.

Contact Agraforum

0274 485 159

allan@agraforum.co.nz

www.agraforum.co.nz

Contact Phillip Quay

phillip@mediapa.co.nz

0274 587 724

www.mediapa.co.nz

In New Zealand, where agriculture plays a pivotal role in the economy, understanding the factors that drive pasture production is crucial for optimising yields and maintaining the health of the land. Dr Gordon Rajendram, a leading soil scientist, emphasises the importance of several key elements in this process, highlighting how the interplay between soil temperature, moisture, pH, nutrient availability, air-filled porosity, and biology can significantly impact pasture growth and productivity.

One of the most fundamental factors is soil temperature. Pasture growth notably slows or even halts when the temperature at a 10 cm depth falls to 5 or 6 degrees Celsius. This thermal threshold is critical in New Zealand’s varied climate, affecting the seasonal management of pastures across different regions.

“Understanding the structure of soil is key to unlocking the full potential of our pastures. Each element, from temperature and moisture to pH and biology, plays a critical part in this complex melody. It’s through harmonising these factors that we can achieve sustainable and productive agriculture,” – Dr Gordon Rajendram, Soil Scientist

Soil moisture is another vital component. Pasture production can be adversely affected when soil moisture levels drop below 25%. This threshold is a clear indicator of the need for adequate water management practices to sustain growth, especially during dry spells which are becoming increasingly common due to climate change.

The chemical balance of the soil also plays a significant role. Soil pH and the presence of 13 essential elements are crucial for the health and productivity of pastures. An optimal pH level ensures that these nutrients are available to plants, directly influencing their growth and the overall output of pasture lands.

Air-filled porosity, specifically when it falls below 10%, indicates poor soil structure which can hinder root growth and limit air exchange. This condition stresses plants and can lead to reduced pasture yield.

A healthy soil ecosystem, rich in microorganisms, supports nutrient cycling and aids in the breakdown of organic matter, thereby enhancing soil fertility and plant health.

In conclusion, Dr Gordon Rajendram underscores the need for a holistic approach to managing these factors. By closely monitoring soil temperature, moisture levels and adjusting chemical balance, structure, and biological health, farmers in New Zealand can maximise pasture production, ensuring sustainability and profitability in their agricultural practices.

Contact Dr Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay

phillip@mediapa.co.nz

027 458 7724

www.mediapa.co.nz

UK Correspondent Peter Minkoff

In the rapidly evolving landscape of the e-commerce industry, businesses are continuously adapting to meet the ever-changing needs and expectations of their customers. This shift is not just about keeping pace with demand but redefining how businesses approach logistics, customer service, and environmental responsibility within the e-commerce sector.

With that in mind, this article delves into the latest trends shaping e-commerce, offering insights into how businesses are leveraging technology, adopting eco-friendly practices, and reimagining their supply chains to stay competitive. From the integration of AI and machine learning to the rise of micro-fulfilment centres, we will explore the innovations driving the future of e-commerce.

E-Commerce Trends: Shaping the Future of Online Shopping
The e-commerce landscape is constantly evolving, influenced by technological advancements, changing consumer behaviour, and global economic shifts. As businesses strive to stay ahead in a competitive digital marketplace, understanding these trends is crucial.

Here is a closer look at the key trends reshaping the future of e-commerce:

1. Artificial Intelligence and Personalisation
The integration of Artificial Intelligence (AI) in e-commerce is transforming the shopping experience, making it more personalised and intuitive. AI algorithms analyse customer data, including browsing patterns, purchase history, and preferences, to tailor product recommendations and content to individual users. This level of personalisation enhances the customer journey, increases engagement, and significantly boosts conversion rates.

Moreover, AI-powered chatbots and virtual assistants are becoming indispensable tools for online retailers, offering marketing support and 24/7 customer service. These intelligent systems can handle a wide range of tasks, from answering frequently asked questions to assisting with checkouts, providing a seamless shopping experience that keeps customers coming back.

2. Mobile Commerce Growth
The ascent of mobile commerce (m-commerce) marks a pivotal shift in consumer shopping habits, propelled by the widespread adoption of smartphones. This trend has reshaped the retail landscape, compelling businesses to adapt and innovate. Here are four key aspects of m-commerce growth, each demonstrating how mobile devices are becoming central to the e-commerce experience:

• Smartphone Penetration and Mobile Optimisation: With the surge in smartphone usage worldwide, consumers increasingly prefer shopping on their mobile devices. This demands that e-commerce websites and applications be optimised for mobile, offering a seamless, intuitive shopping experience that caters to the convenience and immediacy mobile users seek.
• Enhanced Mobile Payment Systems: The growth of m-commerce is closely tied to advancements in mobile payment technology. Secure, fast, and convenient payment options, such as digital wallets and one-click purchasing, have lowered barriers to online shopping, making it easier for consumers to complete transactions on their smartphones.
• Personalisation and Location-Based Marketing: Mobile devices offer unparalleled opportunities for personalised marketing, leveraging data like location, browsing habits, and purchase history. Retailers can deliver tailored content and offers to individual consumers, significantly enhancing the shopping experience and boosting customer loyalty.
• Integration with Social Media: The convergence of social media and e-commerce on mobile devices has led to the rise of social commerce. Platforms like Instagram and Facebook allow users to discover and purchase products without leaving the app, blending social engagement with convenient shopping.

3. The Advent of Micro-Fulfilment Centres
Micro-fulfilment centres are emerging as a pivotal solution to meet the growing demand for faster delivery times, addressing the needs of both e-commerce fulfillment and international fulfillment services.

Positioned closer to urban areas, these compact, agile warehouses significantly cut down the distance to the end consumer. This strategic proximity enables e-commerce businesses to offer quicker and more cost-effective delivery options, such as same-day or next-day delivery, thus boosting customer satisfaction and providing a competitive edge in the fast-paced online retail space.

Meanwhile, the use of micro-fulfilment centres also reflects a shift towards more localised, efficient supply chains. By decentralising storage and distribution, e-commerce businesses can better manage inventory, respond to demand fluctuations, and reduce the environmental impact of shipping, contributing to more sustainable e-commerce practices.

4. Eco-Friendly Practices and Sustainability
The trend towards eco-friendly practices and sustainability in the e-commerce sector reflects a growing consumer demand for environmentally responsible shopping options. As the digital marketplace continues to expand, businesses are increasingly recognising the importance of integrating sustainable practices into their operations, not only to minimise their environmental impact but also to cater to the preferences of eco-conscious consumers.

Here are some key areas where e-commerce businesses are implementing eco-friendly practices and sustainability measures:

Area	Eco-Friendly Practice or Sustainability Measure
Product Sourcing	– Utilising sustainable materials and ethical labour practices. – Partnering with suppliers committed to environmental stewardship.
Packaging	– Adopting biodegradable, recycled, or reusable packaging materials. – Minimising packaging size and filler materials to reduce waste.
Logistics	– Optimising delivery routes to lower carbon emissions. – Using electric or low-emission vehicles for last-mile delivery.
Operations	– Implementing energy-efficient practices in warehouses and offices. – Investing in renewable energy sources.
Product Range	– Offering eco-friendly and sustainably produced products. – Encouraging the sale of durable, long-lasting items.
Customer Engagement	– Educating customers on the importance of sustainability. – Providing options for customers to participate in recycling or return programs.

5. Augmented Reality in E-Commerce
Augmented Reality (AR) technology is enhancing the online shopping experience by allowing consumers to visualise products in their own space before making a purchase. Whether it is trying on clothes virtually, seeing how furniture looks in a room, or visualising how makeup would appear on their face, AR provides a tangible sense of the product, reducing uncertainty and increasing confidence in purchase decisions.

Beyond product visualisation, AR can offer interactive and engaging experiences that elevate the standard of online shopping. As AR technology becomes more sophisticated and accessible, its adoption in e-commerce is set to grow, bridging the gap between the convenience.

The Bottom Line
As we navigate through the dynamic landscape of e-commerce, the trends highlighted reflect a broader transformation within the industry, driven by technological innovation, consumer expectations, and the imperative for sustainability. Thus, for businesses, the journey ahead involves continuous adaptation and strategic foresight, leveraging the opportunities presented by these trends to forge deeper connections with consumers and carve out a sustainable, competitive edge in the ever-evolving marketplace.

Contact Media Pa

027 458 7724

phillip@mediapa.co.nz

www.mediapa.co.nz

Centennial House Taupo is not just a luxurious accommodation option for those visiting the picturesque town of Taupo; it’s a gateway to some of the most engaging and diverse events the region has to offer. Over the next few months, Taupo is hosting a series of events that cater to a wide range of interests, from arts and crafts to adventure and sports, making Centennial House Taupo the perfect place to stay and experience all that the area has to offer.

1. Taupo Art Expo (30 Mar – 1 Apr): Start your Taupo adventure by immersing yourself in the local art scene at the Taupo Art Expo. This event showcases the talents of local artists, offering unique pieces that capture the essence of the region.

2. Love Taupo Trail Festival (26 Apr – 28 Apr): For those who love the great outdoors, the Love Taupo Trail Festival offers a chance to explore Taupo’s stunning landscapes through guided walks and runs suitable for all fitness levels.

3. Taupo Home & Garden Show 2024 (12 Apr – 14 Apr): Perfect for those looking to find inspiration for their home and garden, this event features the latest trends and products, with experts on hand to share their knowledge.

4. ITM Taupō Super400 (19 Apr – 21 Apr): Speed enthusiasts won’t want to miss the ITM Taupō Super400, where the thrill of motorsport comes to life on one of New Zealand’s premier racing circuits.

5. The Possum Night Trail Run (15 Jun): Experience the unique challenge of night-time running through Taupo’s enchanting forests, a true test of endurance and adventure for runners of all abilities.

6. Comavol – Community and Volunteer Expo (22 Jun): This expo celebrates the spirit of community and volunteering in Taupo, offering opportunities to connect with local organisations and give back to the community.

7. The Fleetwood Mac Experience (22 Jun): End your stay on a high note with The Fleetwood Mac Experience, a tribute to the iconic band, guaranteed to be a memorable night of music and nostalgia.

Staying at Centennial House Taupo places you at the heart of these exciting events, offering a blend of luxury, comfort, and convenience. Whether you’re an art lover, an adventure seeker, or a motorsport fan, Taupo’s upcoming events calendar has something special for you, and Centennial House is here to ensure your stay is as enjoyable and fulfilling as possible.

To find out more about the events in Taupo, visit Love Taupo: https://www.lovetaupo.com/en/

Contact Centennial House:

021 912 743

info@centennialhousetaupo.co.nz

www.centennialhousetaupo.co.nz

www.facebook.com/Centennialhousetaupo

Contact Phillip Quay:

Email: Phillip@mediapa.co.nz

Mobile: 027 458 7724

www.mediapa.co.nz

Dr Gordon Rajendram has cultivated a significant relationship with Profile Fertilisers, a leading provider of agricultural nutrients and soil management solutions. This collaboration is at the forefront of advancing agricultural productivity and sustainability through innovative fertiliser use and soil health strategies.

With an impressive career spanning several decades, Dr Rajendram’s expertise in soil science and agronomy has been instrumental in developing cutting-edge fertiliser formulations and management practices. With over 70 publications and six patents, most of which were achieved during his 22-year tenure at AgResearch, Ruakura Research Centre, and a Phd from the University of Waikato, he is well equipped for New Zealand’s agricultural development. His work focuses on enhancing crop yield and quality while also addressing environmental concerns such as nutrient runoff and soil degradation. Through his association with Profile Fertilisers, Dr Rajendram has been a pivotal figure in driving research and development initiatives aimed at optimising fertiliser efficiency and promoting sustainable farming practices.

The collaboration between Dr Rajendram and Profile Fertilisers is built on a shared commitment to excellence in agricultural science and a mutual understanding of the challenges facing modern agriculture. Together, they have worked on numerous projects, leveraging Dr Rajendram’s scientific insights to refine fertiliser products and tailor them to the specific needs of New Zealand’s diverse agricultural sectors. This synergy has not only led to innovative solutions that benefit farmers but also contributed to the broader goals of environmental stewardship and sustainable agriculture.

Moreover, Dr Rajendram’s role extends beyond the laboratory and field trials; he is also actively involved in educational outreach, working with Profile Fertilisers to disseminate knowledge and best practices among the farming community. His efforts in translating complex scientific research into practical advice have made a significant impact on how fertilisers are perceived and used, promoting a more informed and responsible approach to nutrient management.

In summary, the relationship between Dr Gordon Rajendram and Profile Fertilisers exemplifies a successful partnership between science and industry. By combining scientific excellence with practical application, they are setting new standards in agricultural productivity and sustainability, benefiting not only New Zealand’s farming community but also contributing to global efforts in sustainable agriculture.

Learn more about Dr Gordon Rajendram here:

Contact Profile Fertilisers

Don Henderson: 021 643 698

donh@profilefert.co.nz

www.profilefert.co.nz

Contact Dr Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay

phillip@mediapa.co.nz

027 458 7724

www.mediapa.co.nz

Dr Gordon Rajendram has played a pivotal role in helping shape the trajectory of Agraforum NZ, demonstrating a remarkable synergy between scientific expertise and agricultural innovation. His association with Agraforum NZ, an entity committed to advancing sustainable farming practices, highlights a collaborative effort towards enriching New Zealand’s agricultural sector.

Agraforum NZ, with its core focus on promoting sustainable agricultural techniques, leverages Dr Rajendram’s extensive background in agricultural chemistry and soil science. With over 70 publications and six patents, most of which were achieved during his 22-year tenure at AgResearch, Ruakura Research Centre, and a Phd from the University of Waikato, Dr. Rajendram’s contributions to the field are substantial. This collaboration is grounded in the mutual objective of enhancing farm productivity while adhering to environmental sustainability principles. Dr Rajendram, through his profound understanding of soil health and nutrient management, contributes significantly to the forum’s agenda. His involvement often entails leading and participating in seminars and workshops, where he disseminates valuable insights to a wide audience comprising farmers, agronomists, and industry stakeholders. These educational initiatives are designed to facilitate the adoption of innovative farming practices that are both efficient and environmentally friendly.

The partnership is notably geared towards tackling the pressing challenges posed by climate change and ecological degradation. Dr Rajendram and Agraforum NZ share a common vision of promoting agricultural practices that not only yield high returns but also preserve the soil’s integrity and the broader ecosystem. This is achieved by marrying scientific research with practical applications, ensuring that theoretical knowledge is translated into real-world benefits.

Furthermore, Dr Rajendram’s engagement with Agraforum NZ plays a crucial role in bridging the gap between academic research and the farming community. By making complex scientific concepts accessible, they empower farmers to implement advanced techniques that boost productivity in harmony with environmental stewardship.

In essence, the alliance between Dr Gordon Rajendram and Agraforum NZ exemplifies the impactful union of scientific research and practical agriculture. Their joint commitment to fostering sustainable farming practices underscores the potential of science and technology to sustainably transform agriculture in New Zealand, ensuring its resilience and prosperity for future generations.

Learn more about Dr Gordon Rajendram here:

Contact Agraforum

Mobile: 0274 485 159
Email: allan@agraforum.co.nz

www.agraforum.co.nz

Contact Dr Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay
phillip@mediapa.co.nz
P: 0274 587 724
www.mediapa.co.nz

Dr. Gordon Rajendram, a Soil Scientist with a PhD from Waikato University and AgResearch, stands as a beacon of expertise in soil fertility within New Zealand. His commitment to enhancing the agricultural landscape is evident through his dedication to helping New Zealand farmers and fertiliser companies optimise soil utilisation. By doing so, he ensures farms operate more efficiently and sustainably while boosting profitability. His role as an independent consultant underscores a modern approach where scientific knowledge and ecological responsibility converge to benefit the agricultural sector.

His relationship with fertiliser companies across New Zealand is characterised by a blend of rigorous scientific research and practical advice. Dr. Rajendram’s expertise in soil testing allows for the precise application of fertilisers, thus maximising crop yields and minimising environmental impact. His collaboration with these companies extends to the innovation and improvement of fertiliser products, ensuring they are effective and environmentally safe.

With over 70 publications and six patents, most of which were achieved during his 22-year tenure at AgResearch, Ruakura Research Centre, Dr. Rajendram’s contributions to the field are substantial. His development of two field-calibrated soil tests for Nitrogen and Sulphur, now included in the Overseer nutrient model, and his research on nutrient leaching are pivotal for agronomic advice in New Zealand. His work has not only been applied across the agricultural industry but has also garnered recognition, including nominations for the Kudos Awards as Scientist of the Year in 2008 and Science Entrepreneur of the Year in 2010.

Dr. Rajendram’s consultancy transcends technical advice, engaging in educational initiatives aimed at disseminating research findings and best practices. His relationship with the fertiliser industry and the agricultural community at large is a testament to his passion for marrying science with sustainability, making him an invaluable asset to New Zealand’s agricultural advancement.

In this enhanced agricultural narrative, Dr. Rajendram’s work symbolises the nexus of commercial objectives and environmental stewardship. Through his endeavours, New Zealand’s fertiliser industry and farming practices are steered towards a future where productivity and sustainability are in harmony, ensuring the sector’s resilience and profitability for generations to come.

Contact Dr Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay

phillip@mediapa.co.nz

027 458 7724

www.mediapa.co.nz

For commercial building owners, navigating the complexities of insurance coverage is critical to safeguarding their assets and mitigating risks. Wayne Cooney, with his vast experience in the field, highlights several key areas of cover that property owners must consider to ensure comprehensive protection.

Property Cover: The Foundation of Your Security

At the heart of commercial insurance is property cover. It’s essential to have your building, including the equipment and assets within it, whether owned by you or your tenants, adequately insured. The real value of stock, furniture, and equipment can accumulate significantly, highlighting the necessity of a proper valuation. Cooney stresses the importance of conducting regular valuations to ensure that your cover is in line with the current value of your assets, thus avoiding the pitfalls of being underinsured.

Moreover, routine checks for fire hazards and the maintenance of electronic equipment are imperative. Given that fire is a common cause of loss, eliminating such risks is not only crucial for the safety of the building but also for the well-being of tenants, staff, and the public.

Broadening Your Safety Net with General and Statutory Liability

Beyond the building itself, general liability (GL) and statutory liability (SL) coverages are indispensable. These covers ensure you’re protected against claims of harm to persons or property within your premises. Adequate signage to warn of potential hazards, regular reviews of your GL coverage level, and understanding your obligations under various statutes, including the Health & Safety Act, RMA Act, and Privacy Act, are essential measures to mitigate potential liabilities.

Expanding Coverage to Meet All Risks

Cooney also advises on the importance of exploring insurance options such as Directors & Officers Liability, Business Interruption, Crime, Cyber, and Commercial Vehicle cover. These covers address a wider range of risks and scenarios that commercial building owners might face, providing a safety net that supports business continuity and protection against a spectrum of potential threats.

In summary, Wayne Cooney’s expertise sheds light on the critical areas of insurance coverage for commercial building owners. By taking a comprehensive approach to insurance, including regular assessments and broadening coverage, owners can safeguard their investments and navigate the complexities of property management with confidence.

Is your insurance due for renewal? Give Wayne Cooney your go-to insurance broker a call for a free quote or review today!

 Contact Wayne Cooney

Cooney.wayne@gmail.com

021 347 640

www.waynecooneyinsurancebroker.co.nz

facebook.com/waynecooneyinsurancebroker

 Contact Phillip Quay

Phillip@mediapa.co.nz

027 458 7724

www.nzbusinessconnect.co.nz