AI and the Culinary World: A Recipe for Restaurant Success

By UK Correspondent: Peter Minkoff

Success in the modern, highly competitive, and fast-paced restaurant industry depends on staying one step ahead of the game. Many dining establishments are using artificial intelligence (AI) to streamline operations, enhance customer experiences, and spur growth as technology develops at an accelerated rate. This essay will focus on social media and food trends as it explores five essential ways restaurant owners may use AI to grow their businesses.

Leveraging Social Media for Marketing and Engagement

The landscape of restaurant marketing nowadays is significantly influenced by social media. By automating social media management activities, AI has the potential to revolutionize this industry. Diners may better understand their audience by using AI algorithms to examine customer interactions and sentiment on social media. It can detect social media trends, plan articles for peak interaction periods, and even produce and curate content, such as determining the most Instagrammable food. Additionally, AI can assist in finding social media influencers who can promote a brand and expand the restaurant’s online reach.

Personalizing Marketing Campaigns and Loyalty Programs

By tailoring ads and loyalty programs, AI can advance restaurant marketing. AI may divide the consumer base into various groups according to tastes, behavior, and demographics by evaluating customer data. Dining establishments may develop tailored marketing efforts that appeal to particular client segments thanks to this segmentation. To entice returning consumers or those who haven’t come in a while, AI can, for instance, send customized offers or discounts. Eateries may increase customer retention and encourage repeat business by customizing their advertising tactics.

Anticipating and Capitalizing on Food Trends

For eateries to draw in and keep customers, being up to date on cuisine trends is essential. By evaluating a large amount of data from multiple sources, AI can help in tracking and forecasting dietary trends. Restaurants can detect popular foods, flavors, and cuisines by using special formulas and algorithms. Artificial intelligence can identify new trends and assist businesses in changing their menus in response by examining social media posts, food blogs, and online reviews. For instance, AI can suggest adding a certain ingredient or dish to the menu or developing a special campaign around it if it begins to acquire popularity in online discussions.

Enhancing Customer Service and Experience

The most important way AI can help establishments is through improving customer experience and service. Virtual assistants and chatbots powered by AI may take reservations, process orders, and respond to consumer concerns right away, relieving workers of some tasks and assuring a positive customer experience. By examining client information and preferences, AI may also tailor the eating experience. For instance, using data from previous orders, an AI system in a restaurant can recommend menu items or present specialized deals based on customer preferences.

Optimizing Inventory Management and Supply Chain

In order to cut expenses and waste, eateries must manage their inventories effectively. By offering precise demand estimates based on historical sales data, seasonal trends, and other pertinent aspects, AI can be helpful. Restaurants can reduce food deterioration and overstocking by optimizing inventory levels, which will result in cost savings and benefits for sustainability. By following shipments in real time, anticipating potential delays or problems, and offering alternate providers when necessary, AI can also be used to streamline the supply chain. This guarantees that diners have access to a consistent source of supplies and food.

In conclusion, artificial intelligence is transforming the restaurant business in a variety of ways, from improving customer service to streamlining inventory control. Owners and operators of eateries should harness the potential of AI and use it as a tactical instrument for expansion if they want to flourish in the current market. By doing this, establishments may produce a dining experience that is more effective, individualized, and innovative and encourages repeat business.

Contact Philip Quay

027 458 7724

phillip@mediapa.co.n

www.mediapa.co.nz

Inking, Eating & Drinking: New Plymouth Restaurant, Mike’s Bistro, Welcomes Tattoo & Arts Festival Visitors

The New Zealand Tattoo & Arts Festival, set for November 25th and 26th, 2023, in New Plymouth is bound to be an extraordinary event that will leave you with indelible memories. With tattoo culture, artistry, and creativity taking center stage, the festival promises a lively and social atmosphere. This festival really adds to the rich cultural tapestry of Taranaki. When it comes to sating your hunger and dining in the vibrant community of New Plymouth, look no further than Mike’s Bistro. This is the place where genuine passion for food, hands-on craftsmanship, and great hospitality blend to provide you with a truly memorable dining experience.

Mike’s Bistro stands as a beacon of quality cuisine and warm service in New Plymouth’s bustling dining scene. Nestled in the heart of the city, this bistro has garnered a well-deserved reputation for its commitment to genuine, handcrafted food and drinks. The New Zealand Tattoo & Arts Festival draws in a diverse crowd, many of whom are food lovers seeking not just nourishment but an experience. Mike’s Bistro fits the bill perfectly.

Hearty brunch, a leisurely lunch, a lively dinner, or just a coffee and a chat? Mike’s Bistro has you covered. The spacious interior and funky, up-cycled decor create an atmosphere that’s both relaxed and lively, making it an ideal place for socializing and celebrating the artistry of life – much like the festival itself.

As you prepare to tantalize your taste buds, don’t forget to explore the extensive craft beer selection and interesting cocktails on offer. Whether you’re a beer enthusiast or prefer the art of mixology, Mike’s Bistro has something for everyone. These beverages complement the food and enhance the overall dining experience, making your meal all the more enjoyable.

Mike’s Bistro’s warm service is an essential part of what makes dining here a memorable experience. The staff is not just there to take your order – they’re involved in creating an atmosphere where you feel like a part of the community. Their genuine passion for food and dedication to providing great hospitality ensure that your time at Mike’s Bistro is not just a meal but an experience to be cherished.

The New Zealand Tattoo & Arts Festival is more than just an event; it’s a gathering of like-minded individuals who appreciate the beauty of artistic expression. Mike’s Bistro shares this love for artistry, the up-cycled interior décor is a testament to the bistro’s commitment to sustainability and creative expression, aligning perfectly with the spirit of the festival.

Visit www.mikesbistro.nz to book a table.

Meet; Drink; Eat; Repeat; Meet; Drink; Eat; Repeat;

Contact Mike’s Bistro

027 333 0215

bistro@mikesbeer.co.nz

www.mikesbistro.nz

Contact Phillip Quay

Phillip@nzbusinessconnect.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

Barnz Terekia – In the Hood Maintenance

Whether your garden needs a tidy-up or you need help working out what is recycling or not, Barnz has you sorted! Barnz and his team are hard workers and take pride in helping people.

“Don’t hesitate to come and check me out If you’re looking for someone that will turn up and do the work and do it right the first time then don’t look any further. I’m your number one, stop, property maintenance.”

Get in touch with Barnz:

M: 020 4104 4315
E: inthehoodmaintenance@gmail.com
W: https://www.facebook.com/profile.php?id=100081489701692…

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Property Values Show Signs of Recovery – Consider Investing in 1093 Tairua Whitianga Road

After a period of stagnation, New Zealand’s property market is showing signs of life. It is the perfect time to think about investing in a property like 1093 Tairua Whitianga Road. According to CoreLogic, property values have experienced their first increase since March 2022, signalling the end of a housing market downturn. The national House Price Index for October reported a 0.4% rise in property values, with a 0.1% increase over the past three months.

The upturn is evident across various regions, with Hamilton and Christchurch leading the way with increases of 1.3% and 1.1% respectively. Other cities like Auckland, Dunedin, and Wellington also saw modest gains in property values.

Factors contributing to this turnaround include increased confidence in the housing market due to the incoming National government and a surge in net migration in July. Additionally, the strength of the labour market and changes in lending rules have played a role in boosting property demand.

First-time buyers have been a strong presence in the market, but investors, especially the so-called “Mum and Dad group,” have been less active. While some investors may look to enter the market to lower their tax bill, challenges such as low rental yields and high mortgage rates may continue to deter widespread investment.

In light of the changing market dynamics, it may be an opportune time for individuals to consider property investment. One notable property worth exploring is 1093 Tairua Whitianga Road, Whenuakite, Whitianga 3591. This rural grazing property spans 48 hectares and offers various opportunities for development and cultivation.

The property, nestled in the picturesque rural area of Whenuakite, boasts a diverse landscape of meadows, rolling hills, and dense forests, providing a tranquil environment for potential owners. With ample potential for further development, including horticulture options like kiwifruit and avocados, this property offers a unique investment opportunity.

So don’t wait around for someone else to get in before you, give Phillip Quay a call today!

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For inquiries, please contact Phillip Quay:

Email: Phillip@mediapa.co.nz

Mobile: 027 458 7724

Website: www.nzbusinessconnect.co.nz

Facebook: facebook.com/nzbusinessconnect

Gorgeous Creatures: Elevating homes with Nature’s finest in the Hawkes Bay

Where Style Meets Nature

Gorgeous Creatures is more than a business; it’s an embodiment of Kirsty Mason’s vision for harmonizing natural beauty with opulence. Founded over two decades ago, this NZ-owned small business began with an inspiration drawn from Brazil, leading to the import of the first cowhide rugs in New Zealand. From these humble beginnings, Gorgeous Creatures has evolved into a beacon of quality and craftsmanship.

Unveiling Nature’s Beauty

Stepping into Gorgeous Creatures is a sensory journey. From exquisite cowhide rugs to custom-made cowhide ottomans, each piece is a testament to the brand’s dedication to sourcing the finest animal skins and natural fibres. The showroom in Napier, Hawke’s Bay, provides a tangible experience, inviting visitors to explore and indulge in fur, wool, hair, and softness.

A Commitment to Sustainability

Gorgeous Creatures takes pride in its ethical sourcing practices. Trusted New Zealand brands ensure that every product adheres to rigorous production standards, making a statement for quality and sustainability. The CO2-neutral website initiative further underscores the brand’s dedication to reducing its carbon footprint.

Global Reach, Personal Touch

While rooted in Hawke’s Bay, Gorgeous Creatures transcends borders. Their international shipping options ensure that homes worldwide can be adorned with pieces that seamlessly blend luxury and nature’s beauty. Kirsty Mason’s expertise, acquired over two decades, guarantees that every piece leaving Gorgeous Creatures is a reflection of the customer’s unique preferences.

The Kirsty Mason Touch

At the heart of Gorgeous Creatures is Kirsty Mason, a visionary with a deep love for aesthetics. Her extensive knowledge spans retail, design, advertising, and online marketing, ensuring that every aspect of the business reflects a commitment to excellence. Kirsty’s design talents, combined with her dedication to customer satisfaction, make Gorgeous Creatures a destination for those seeking to elevate their homes and wardrobes.

Visit Us

Whether in person or online, a visit to Gorgeous Creatures is an invitation to experience the fusion of opulence and nature’s finest. For an appointment and address details, phone or text 027 222 6230. Discover how Gorgeous Creatures transforms homes with extraordinary pieces of nature, one exquisite piece at a time.

Contact Gorgeous Creatures

027 222 6230

showroom@gorgeouscreatures.co.nz

www.gorgeouscreatures.co.nz

www.facebook.com/Gorgeous.Creatures.NZ

Contact Media Pa

027 458 7724

phillip@mediapa.co.nz

www.mediapa.co.nz

Celebrate the Festive Season with the Devonport 7-Day Pharmacy!

As the holiday season approaches, Devonport 7 Day Pharmacy is gearing up to spread cheer and gratitude to their loyal customers. This beloved community hub has been a pillar of support for the locals throughout the year, and now, they’re giving back in style with Christmas promotions and an exclusive VIP event.

The Devonport 7 Day Pharmacy will be adorned with a warm and inviting atmosphere for all who step through their doors. Customers will be greeted with an array of exciting promotions, ensuring everyone can find the perfect gifts for their loved ones.

To express their heartfelt appreciation, the pharmacy will be hosting an exclusive VIP event on the 29th of November. This event is an opportunity for the Devonport community to come together and celebrate the spirit of the season. Attendees can expect a host of delightful treats, including sumptuous food and music to tickle their senses.

The highlight of the evening will be the goody bags and a grand hamper giveaway, brimming with delightful surprises. These tokens are a small way for the pharmacy to give back to the community that has shown unwavering support throughout the year.

In addition to the giveaways, the Devonport 7 Day Pharmacy will be offering discounted gifts, allowing customers to snag great deals on a wide range of products. From health and wellness essentials to unique stocking stuffers, there’s something for everyone.

The team at Devonport 7 Day Pharmacy is excited to create lasting memories this holiday season. They believe that this event is a wonderful way to express their gratitude and strengthen their bond with the community. Through these festivities, they hope to spread joy and make the season a little brighter for all who join in.

So mark your calendars and join Devonport 7 Day Pharmacy in celebrating this magical time of year. Come for the promotions, stay for the camaraderie, and leave with a heart full of holiday cheer!

Contact Devonport 7-Day Pharmacy

09 445 4000

www.devonport7daypharmacy.co.nz 

www.facebook.com/247pharmacy.co.nz

www.youtube.com/@AsktheAlchemist

Contact Phillip Quay

Phillip@nzbusinessconnect.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

Enjoyment had by all at the Digital Marketing Masterclass Hosted by Media Pa and NZ Business Connect

On the October 24th, businesses in the Waikato were treated to a wealth of knowledge and insights at the Digital Marketing Masterclass at Rua Resort, an event jointly hosted by Media Pa and NZ Business Connect. Sponsored by Planet Recycle, venue sponsor Rua Resort, and Media Pa, this masterclass was a testament to the power of collaboration in the world of digital marketing.

L-R: Fiona(Media Pa), Wilma(Wilma J Design), Ivan(Planet Recycle), Ricki (Topline Carpenters), Tyren(IT Security), Wayne(Wise Cover and Advice), Phillip(Media Pa/NZ Business Connect), Colleen(Rua Resort), Jason(Lugtons Real Estate), Zarina (NZ Business Connect), Barnz(In the hood maintenance)
Masterclass sponsor Planet Recycle
Masterclass Venue Sponsor: Rua Resort

The event brought together business owners and entrepreneurs to delve into the latest trends, strategies, and technologies shaping the digital marketing landscape. Attendees were privy to invaluable information, helping them navigate the complexities of the online sphere and stay ahead in the competitive market.

Media Pa, a leading digital marketing agency, spearheaded the event, drawing on their experience in the industry. Their team shared key insights on topics ranging from SEO best practices to harnessing the potential of social media platforms.

NZ Business Connect, a hub for networking and knowledge exchange, played a pivotal role in bringing together like-minded individuals eager to expand their digital marketing expertise. Through the workshop, participants had the chance to ask questions and get real-time responses.

The generous sponsorship from Planet Recycle, Rua Resort, and Media Pa further elevated the masterclass. These forward-thinking companies recognized the importance of empowering businesses with the tools they need to thrive in today’s digital age.

The masterclass covered digital marketing by Zarina Poonawalla, public relations with Phillip Quay, social media marketing by Fiona Stephen and using AI to create articles by Ricki Cotter.

In conclusion, the Digital Marketing Masterclass hosted by Media Pa and NZ Business Connect, with the generous support of sponsors Planet Recycle, Rua Resort, and Media Pa, was a resounding success. Attendees left equipped with practical strategies and a renewed sense of purpose in their digital marketing endeavours, ready to take their businesses to new heights in the online world. This event stands as a testament to the power of collaboration, knowledge-sharing, and a shared commitment to the future of digital marketing.

Contact Phillip Quay

027 458 7724

phillip@mediapa.co.nz

www.nzbusinessconnect.co.nz

How traditional farming impacts sustainability- An opinion piece by Hamilton-based leading soil scientist Dr. Gordon Rajendram

Traditional farming refers to the long-standing, often age-old agricultural practices that have been passed down through generations within a specific region or community. It encompasses a wide range of methods and techniques used by small-scale farmers who rely on time-tested practices and often work with limited technological advancements. Traditional farming practices are deeply rooted in the cultural and historical context of the communities that employ them.

OPINION by Dr Gordon Rajendram

Traditional farming practices have played a pivotal role in shaping agriculture for centuries. While they have sustained human populations and cultures, it’s essential to examine their impact on sustainability in a modern context. Traditional farming, while often characterized by small-scale, labour-intensive methods, can both support and hinder sustainability in various ways.

Pros of Traditional Farming on Sustainability:

  • Preservation of Biodiversity: Traditional farming typically involves diverse crop varieties and animal breeds, contributing to genetic diversity. This helps safeguard against catastrophic crop failures due to pests or diseases.
  • Local Adaptation: Traditional farmers often rely on crops and livestock that are well-suited to the local environment, reducing the need for artificial inputs such as pesticides and fertilizers.
  • Conservation of Natural Resources: Many traditional farming methods, like crop rotation and intercropping, are inherently sustainable as they reduce soil degradation, water usage, and the depletion of nutrients.
  • Cultural Preservation: Traditional farming practices are often deeply ingrained in cultural traditions and provide a connection to heritage and land. This connection can promote a sense of stewardship and respect for the environment.

Cons of Traditional Farming on Sustainability:

  • Limited Productivity: Traditional farming methods tend to be less efficient and productive compared to modern industrial agriculture. This can lead to underutilization of land and resources, making it challenging to meet the demands of a growing global population.
  • Vulnerability to Climate Change: Traditional farming practices may be less resilient to the unpredictable challenges of climate change, such as extreme weather events, prolonged droughts, and shifting growing seasons.
  • Limited Access to Information: Traditional farmers often lack access to the latest agricultural knowledge and technology, which can hinder their ability to adopt more sustainable and productive practices.
  • Land Degradation: Over time, some traditional practices, particularly slash-and-burn agriculture, can lead to deforestation and soil degradation.

In conclusion, traditional farming has both positive and negative impacts on sustainability. While it has contributed to biodiversity preservation and resource conservation, it can be less productive and more vulnerable to modern challenges. Striking a balance between preserving valuable traditional knowledge and incorporating modern, sustainable practices can help address some of these challenges. As we move forward, integrating the best of both worlds is essential for ensuring food security and environmental sustainability in an ever-changing world.

Contact Dr. Gordon Rajendram

021 466077

rajendram@xtra.co.nz

www.gordonrajendramsoilscientist.co.nz

Contact Phillip Quay

Phone: 0274 587 724

Email: phillip@mediapa.co.nz

Website: https://mediapa.co.nz/

Facebook: facebook.com/mediapa

New Plymouth-based Go Street Restaurant is excited about the events coming to Taranaki!

Go Street is excited about the events coming to the area over the next three months. Make sure you get amongst it! Taranaki is set to be a hub of artistic and cultural exploration, offering a range of events that promise to captivate locals and visitors alike.

Taranaki Arts Trail – 27-29th October + 3-5th November

Leading the way is the much-anticipated Taranaki Arts Trail 2023, celebrating its remarkable tenth year. This event boasts an unprecedented number of participating artists, with over 100 opening their studios for visitors. With free admission to all locations, this is an opportunity for art enthusiasts to immerse themselves in the vibrant Taranaki arts community.

The 19th Taranaki Fringe Garden Festival – 27th October – 5th November

Gardening enthusiasts can take the opportunity to explore the homes of garden experts, offering a unique and friendly experience. Feel the energy of a new summer season and be inspired to make the most of your own garden.

Elton John vs. Billy Joel NZ Tribute – 5th November 7:30pm

Music lovers can look forward to the Elton John vs. Billy Joel NZ Tribute, a hit show touring nationwide in 2023. Cam and Sam promise to wow audiences of all ages with renditions of the greatest hits from these legendary artists.

Bill Bailey – Thoughtifier – 16th November 8:00pm

Bill Bailey takes the stage with “Thoughtifier”, a captivating journey through the history and future of thought, pondering its significance for humanity’s survival.

Deck the Room for Refuge – 18th November 9:00am to 4:00pm

The return of the “Deck the Rooms for Refuge” event is a cause for celebration, marking 20 years of sharing the Christmas spirit through the creative interpretations of eight New Plymouth homeowners.

Extravaganza Fair Summer Tour – 16-17th December

The Extravaganza Fair Summer Tour, New Zealand’s largest travelling festival/fair. With a focus on creativity and sustainability, this family-friendly event promises entertainment for all ages, from music and shows to stalls, rides, and food.

TSB Festival of Lights – 16th December – 21st January

Don’t miss out on another year of the Festival of Lights! This event never fails to leave viewers in awe.

Don’t miss out on these extraordinary events in Taranaki. Mark your calendars and get ready for a season filled with creativity, inspiration, and entertainment. Stop in at Go Street to quench your thirst and hunger.

Contact Go Street

Phone Line: 067590902

Email: Contact@gostreet.co.nz

Facebook

https://gostreet.co.nz/

Contact Phillip Quay

Phillip@mediapa.co.nz

027 458 7724

www.nzbusinessconnect.co.nz

facebook.com/nzbusinessconnect

Ricki Cotter Takes the Helm as NZ Business Connect Regional Manager for Tauranga

In a strategic move to bolster its presence in the Tauranga region, NZ Business Connect proudly announces the appointment of Ricki Cotter as their new Regional Manager. With an understanding of the local business landscape, Ricki is poised to lead the charge in forging meaningful connections within the community.

Ricki Cotter NZ Business Connect Tauranga

A Deep-Rooted Understanding of the Local Business Landscape

One of Ricki’s greatest assets is his deep-rooted understanding of the local business landscape. Having been entrenched in the Tauranga business scene for years, he brings a unique perspective and an extensive network of contacts that will undoubtedly be instrumental in driving the success of Business Connect initiatives in the region.

A Commitment to Facilitating Impactful Dialogues

Ricki Cotter is driven by a mission to unite businesses and facilitate impactful dialogues. He understands the power of meaningful conversations in driving innovation, collaboration, and growth. Under his guidance, Business Connect events in Tauranga are set to become vibrant platforms where professionals can exchange ideas, share insights, and forge mutually beneficial partnerships.

An Inspirational, Educational, and Great Experience for Attendees

With Ricki at the helm, attendees of Business Connect events in Tauranga can expect nothing short of an exceptional experience. His dedication to ensuring that each event is not only inspirational but also educational will undoubtedly elevate the value proposition for participants. Through thoughtfully curated programs and dynamic speakers, Ricki aims to leave attendees with actionable takeaways and a renewed sense of purpose.

A Business Owner and Media Pa Alumnus

Ricki’s firsthand experience with his company, Topline Carpenters, has taught him about the challenges and triumphs of entrepreneurship which equips him with a unique perspective that will resonate with local business owners. Additionally, Ricki has gone through the Media Pa government-funded training scheme, further enhancing his skill set and expertise in the realm of business management.

With the appointment of Ricki Cotter as the Regional Manager for Tauranga, NZ Business Connect is poised for a new era of growth and impact in the region. Ricki’s extensive experience, local insights, and commitment to fostering meaningful connections are sure to steer Business Connect events towards even greater heights. As Tauranga’s dynamic business landscape continues to evolve, Ricki Cotter stands ready to lead Business Connect in providing an inspirational, educational, and exceptional experience for all attendees.

Contact Ricki Cotter

022 125 7807

ricki@toplinecarpenters.co.nz

www.toplinecarpenters.co.nz

Contact NZ Business Connect

027 458 7724

info@nzbuinessconnect.co.nz

www.nzbusinessconnect.co.nz

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