PS Office Products Hamilton – Beverly Waldron
PS Office Products Hamilton – Beverly Waldron
Members
Sim Consulting Joins NZ Business Connect – Strengthening SMEs Through Strategy, Structure and Sustainable Growth
NZ Business Connect welcomes Sim Consulting, founded by business adviser Aylwin Sim. Established in 2023, the consultancy began with a mission to help organisations improve performance by strengthening their systems, planning, and execution. As Aylwin supported a range of corporate clients, he recognised that many small and medium-sized businesses faced similar pressures but often without the tools or structure needed to manage growth effectively. This led to an expanded focus in 2024, with Sim Consulting now working closely with SMEs and family-owned companies across New Zealand to help them operate with more clarity, confidence, and control. Sim Consulting provides advisory services, business coaching, and practical implementation support. These services are delivered through structured frameworks and regular sessions designed to help owners refine their strategy once, then follow through with processes and actions that genuinely move the business forward. The consultancy works particularly with SMEs in construction and trades, manufacturing and engineering, logistics and energy, and professional services. Aylwin brings more than twenty years of experience in leadership, operations, and delivery. Having worked both inside organisations and as an external adviser, he understands the realities of running a business and avoids offering solutions that sound good on paper but fail in practice. Clients value his ability to break complex challenges into clear steps, build workable systems, and guide teams through improvement in a way that feels achievable rather than overwhelming. Sim Consulting is built on the belief that businesses should support their owners and enable a sustainable lifestyle, not consume all their energy. By helping SMEs strengthen their operations, improve decision-making, and build reliable systems, Aylwin equips them for long-term stability and growth. NZ Business Connect is pleased to welcome Aylwin Sim and Sim Consulting, a practical and forward-thinking partner for organisations ready to strengthen their foundations and move confidently into their next stage of growth. Contact Aylwin Sim https://sim.consulting aylwin@sim.consulting Contact NZ Business Connect 027 458 7724 phillip@nzbusinessconnect.co.nz
River City Signs Joins NZ Business Connect – Experience-Led Signage for Complex Environments
NZ Business Connect welcomes River City Signs, a signage business specialising in bespoke and large-scale projects for commercial, construction, and property environments. River City Signs operates alongside Safety Genius within a family-owned signage and manufacturing group with deep roots in the industry. The wider group was built on decades of hands-on experience in screenprinting and signwriting, creating a strong foundation in both craft and production. Over time, this experience has been combined with structured business systems and operational discipline, enabling the group to deliver consistently across different markets. In 2024, River City Signs was acquired to expand the group’s capability into more complex and custom signage work. While Safety Genius focuses on high-volume safety and compliance products, River City Signs operates in a different space, delivering signage where scale, design detail, and installation conditions play a significant role in the final outcome. The two businesses are closely aligned in values, but serve distinct customer needs. River City Signs provides building signage, vehicle wraps, CNC routering, and full signage installation and removal. Its clients include business owners, building companies, property managers, and fleet managers who require signage that integrates cleanly with buildings, vehicles, and operational spaces. Projects are approached with careful consideration of site conditions, durability, and long-term function, ensuring signage performs well beyond installation day. The team, led by Darwin, brings together financial oversight, strategic planning, and operational leadership, supported by experienced signwriters and production staff. This depth of experience allows River City Signs to manage complex projects with clarity, particularly where multiple stakeholders, tight timelines, and technical constraints are involved. River City Signs is recognised for its practical problem-solving, dependable delivery, and attention to detail. Clients value working with a team that understands the realities of commercial and construction environments and takes responsibility for delivering signage that is fit for purpose. NZ Business Connect is pleased to welcome River City Signs, a capable and experienced signage partner for organisations managing complex spaces and long-term assets. Contact River City Signs: https://www.rivercitysigns.co.nz Phone 07 846 6042 Contact NZ Business Connect 027 458 7724 phillip@nzbusinessconnect.co.nz
NZ Business Connect Welcomes Emblems New Zealand – Promotional Products with Purpose
NZ Business Connect is pleased to welcome Emblems New Zealand, a Hamilton-based business with more than three decades of experience in promotional products, awards, and recognition solutions, built on strong relationships, thoughtful design, and a deep connection to the community. Emblems New Zealand was established in 1989 by Rob and Joy Gillard as a small engraving and medal business. From the outset, the focus was on quality workmanship and reliable service, values that continue to underpin the business today. Hamilton City Council became Emblems’ very first customer and remains a valued client, reflecting the long-standing partnerships the business is known for. As demand grew, Emblems expanded its capabilities beyond medals and engraving into custom trophies, awards, signage, and promotional products. The business quickly gained recognition for its ability to deliver both standard and highly bespoke solutions, attracting high-profile organisations such as Athletics New Zealand, World Netball, and major national sporting events, while still maintaining a strong commitment to local schools, clubs, and community groups. In 1999, Rob’s daughter Penni and her husband Sandy joined the business, bringing fresh energy and a shared passion for design and customer service. After years of hands-on involvement and learning every part of the operation, Penni and Sandy purchased Emblems in 2016, continuing its evolution while preserving the family values the business was founded on. Today, Emblems specialises in promotional products, corporate and sporting awards, trophies, medals, badges, signage, and engraving services. Known for flexibility and creative problem-solving, the team works closely with clients to design products that are fit for purpose, distinctive, and aligned with the occasion they represent. From simple recognition items to complex, sculpted awards, Emblems prides itself on delivering solutions rather than off-the-shelf answers. Community involvement remains central to the business. Emblems is actively involved in social giving and is a strong supporter of powerchair football at both club and national level, providing support that helps athletes and organisations gain recognition and visibility. This commitment reflects the company’s belief in inclusivity, opportunity, and giving back to the communities that support it. Now part of the NZ Business Connect network, Emblems New Zealand brings a legacy of craftsmanship, a people-first approach, and a genuine passion for recognising achievement in all its forms. Contact Emblems New Zealand: sales@emblems.co.nz 0800 362 536 https://emblems.co.nz/ Contact NZ Business Connect: 027 458 7724 phillip@nzbusinessconnect.co.nz
Ruan Chryssafis of Vega Mortgages Ltd Joins NZ Business Connect
NZ Business Connect is pleased to introduce Ruan Chryssafis of Vega Mortgages Ltd to the network, bringing extensive lending expertise and a relationship-driven approach to helping New Zealanders achieve their property and financial goals. Ruan began his mortgage advisory business in April 2018 after five years working as a Home Lending Specialist with ANZ Bank. While banking provided a strong technical foundation, he saw greater opportunity to support clients by working across multiple lenders and offering more tailored, strategic advice. Establishing his own advisory business allowed him to focus on what he enjoys most: guiding people through complex lending processes and helping them make confident, informed decisions. Ruan specialises in residential lending, assisting existing homeowners, first-home buyers, property investors, and those undertaking construction projects. He also supports business owners with cashflow funding, asset finance, commercial lending, and development finance. By working closely with major banks and non-bank lenders, he evaluates borrowing capacity and structures lending solutions aligned to each client’s personal goals, whether that means accelerating mortgage repayment, improving cashflow, or building a long-term property portfolio. Relationships are central to Ruan’s success. With 80 percent of new business generated through referrals, trust and clear communication are key pillars of his approach. He encourages clients to engage early, before securing a property or finalising savings, as early planning enables stronger lending positioning and smoother approvals. With the belief that every situation has a solution, he brings persistence and clarity to even the most complex scenarios. Supported by a postgraduate diploma in banking and a Bachelor of Commerce in finance and international trade, alongside 15 years of lending experience and personal property investment experience, Ruan understands lending from both professional and real-world perspectives. Having assisted more than 1,000 clients on their property journey, Ruan joins NZ Business Connect with a commitment to honesty, integrity, and building meaningful connections within the business community. Contact Ruan Chryssafis ruan@vegalend.co.nz 021 901 702 https://vegalend.co.nz/ruan-chryssafis Contact NZ Business Connect 027 458 7724 phillip@nzbusinessconnect.co.nz
Sunil Patil of LINK Business Brokers Waikato Joins NZ Business Connect as the 100th Member
Pictured above: L-R Sunil Patil of LINK Business Brokers Waikato and NZ Business Connect Founder Phillip Quay NZ Business Connect is proud to announce and welcome Sunil Patil of LINK Business Brokers Waikato as its milestone 100th member, a significant achievement for the growing network of trusted business professionals across New Zealand. Sunil began operating as a business consultant in the Waikato in 2023, establishing Xcel Business Consultants after decades in senior commercial, operational and strategy roles across the dairy, food and plastics industries, including with Fonterra. In 2024, he expanded into business brokerage, and in 2025 launched Smart Business Exit, a modern platform dedicated to exit planning, education and seller readiness. Throughout his career, Sunil has seen a consistent theme over and again: phenomenal businesses often lose value at that final point of sale because they are not positioned in a “buyer-confidence” format. Financial clarity, system strength, risk transparency and reduced owner dependency are frequently overlooked until it’s too late. His hybrid model addresses this gap by combining structured brokerage with practical consulting. Today, Sunil’s work sits at the intersection of brokerage and practical consulting for SME owners all over the Waikato and the wider Golden Triangle, particularly in food manufacturing, agribusiness, engineering, trade services and technology sectors. Through LINK, he manages confidential appraisals, targeted marketing, buyer screening and negotiation. Xcel Business Consultants and Smart Business Exit supports owners months or even years before sale, lifting performance, improving reporting and building credible sale narratives. His core philosophy is simple: Value = Earnings X Confidence. Buyers purchase trust, and well-prepared businesses achieve stronger outcomes. Describing himself as a hybrid broker, Sunil combines a deal-maker mindset with strategic consulting expertise. Whether running a structured sale process or working alongside an owner over time to improve systems and reduce dependency, his focus remains the same: helping owners exit with clarity, confidence and dignity. Reaching 100 members marks an important milestone for NZ Business Connect, and Sunil’s integrity-driven, relationship-focused approach reflects the calibre of professionals within the network. Contact Sunil Patil LinkedIn: https://www.linkedin.com/in/sunil-patil-b1136710/ Website: https://www.smartbusinessexit.co.nz/#contact LINK Website: https://linkbusiness.co.nz/business-broker/sunil-patil/ Business enquiries email: sunil.patil@linkbusiness.co.nz Mobile +64 21 814 424 Contact NZ Business Connect Phillip Quay 027 458 7724 phillip@nzbusinessconnect.co.nz www.nzbusinessconnect.co.nz
Zoom Print – 30 Years of Fast, Bespoke Printing Solutions a Part of NZ Business Connect
NZ Business Connect is pleased to spotlight Zoom Print, a long-standing, family-owned print business delivering high-quality, customised print solutions across the region. With roots stretching back three decades, Zoom Design & Print was purchased by its current owners in 2010 and continues to operate as a family-run business. Built on a practical “can do” attitude, the team has developed a reputation for producing bespoke print solutions that bring brands to life. From flat-pack tailored boxes to large-format signage, if it can be printed, chances are Zoom can produce it. Zoom Print services a broad range of clients, with a strong presence in real estate, property management and development, small to medium-sized businesses, schools and training institutes, and local councils. Their offering spans everything from building and real estate signage to business cards, pens, vinyl stickers, vehicle signage, and promotional materials. The key difference lies not just in what they print, but how they deliver it. High-speed digital printing enables fast and efficient turnaround times, with many jobs completed within 24 hours when required. For larger runs, their precision offset printing and superior print finishing provide cost-effective, high-quality results. Clients benefit from being able to access everything under one roof, from graphic design through to final production, ensuring brand consistency and professional presentation. Behind the scenes, experienced personnel drive the business forward. Their signwriter brings a wealth of technical expertise, while their graphic designer adds creativity and flair to every project. Owners Debbie & Jason lead with a passion for customer satisfaction and pride in delivering a job well done. Recent investments in wide-format high-end print and manufacturing equipment, along with the shift from solvent-based printers to environmentally friendlier water-based latex technology, demonstrate Zoom Print’s commitment to innovation and sustainability. Family values, customer-first service, and a constant drive to improve continue to define Zoom Print in a competitive and evolving industry. Contact Zoom Print https://www.zoomprint.co.nz/contact-us 0800 249 666 sales@zoomprint.co.nz Contact NZ Business Connect 027 458 7724 phillip@nzbusinessconnect.co.nz
NZ Business Connect Welcomes Converge Web – Building Digital Foundations That Drive Real Growth
NZ Business Connect is proud to feature Converge Web, a purpose-driven digital agency helping New Zealand businesses build strong online foundations that support sustainable growth. Founded in May 2024, Converge Web began not as a commercial venture, but as a group of passionate friends serving in their church’s media and tech ministry. Supporting website development, social media, and photo and videography for their church community, the team quickly gained recognition for their work. As business owners within that community began seeking support for their own digital growth, what started as volunteer service naturally evolved into the foundation of Converge Web. Converge Web offers website design and development, SEO optimisation, and paid advertising across Google and Meta platforms, taking the time to understand each client’s goals, audience, and long-term vision. By integrating these services into a cohesive digital growth system, the team helps New Zealand businesses of all sizes, from startups to growing SMEs, build strategies that are clear, results-focused, and designed to deliver sustainable, measurable growth. At the core of the business is a simple belief: everyone deserves the opportunity to dream big and to have people around them who genuinely support that journey. Converge Web does not just see brands or websites, they see the people behind them, their purpose, their passion, and the reason they started in the first place. That understanding shapes how they partner with clients, simplifying what can often feel like an overwhelming digital landscape and helping business owners move forward with clarity and confidence. Looking ahead, Converge Web is working towards providing free websites for churches and non-profit organisations across New Zealand, reflecting their commitment to strengthening communities and expanding positive impact. Their collaborative mindset, integrity, and focus on meaningful growth align strongly with the values of NZ Business Connect, reinforcing the network’s shared commitment to supporting ambitious New Zealand businesses. Contact Converge Web hello@convergeweb.co.nz Contact NZ Business Connect Phillip Quay027 458 7724phillip@nzbusinessconnect.co.nz www.nzbusinessconnect.co.nz